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It’s time to jerk it out with The Caesars

By Erik Schultz
Published June 2005

The Caesars and The Concretes are rocking our commercials every night but now are finding success on their own.

The Caesars

 

Sweden’s Caesars have received the RIAA® Digital Gold® Award for over 100,000 digital downloads of their track “Jerk It Out” from their US debut album "39 Minutes Of Bliss (In An Otherwise Meaningless World)”. The RIAA® Digital Gold® Award Program was started in August 2004.

The track is currently heating up the Pop and Modern Rock radio airwaves across the country, and the video has been added at added at VH1, MTV2, and MTVU. Earlier this year, “Jerk It Out” was used in the wildly successful iPod shuffle TV ad campaign and hit the iTunes Top 10 list.

The editors at Rolling Stone recently claimed in their ‘Hot List’ that, “…we can’t stop jerking” and New York magazine called the track, “maddeningly infectious”. A newly remixed version of “Jerk It Out” is included on their current release “Paper Tigers”, in stores now.

“Paper Tigers”, produced by the band’s Joakim Åhlund and mixed by Michael H. Brauer (Coldplay, Bob Dylan, Aimee Mann, Rolling Stones) sees the band take a confident step out of the garage. It’s a lively, layered rock album informed as much by Lennon/McCartney as the 13th Floor Elevators and Stooges, and finds the band entering adulthood with a mature style of richly layered power pop without abandoning their youthful sense of taste and irony.

Entertainment Weekly expounds- “Sounding more British (and loutish) than ever, Caesars have made the album Oasis haven’t since Bill Clinton left office: one meaty, vigorous track after another of modern-Mersey-beat pop, with credible forays into twisted love-garage and Moody Blues-unplugged balladry. A”

You can catch them perform “Jerk It Out” on Late Night With Conan O’Brien on June 16.

Hitting the target with The Concretes

On July 26th, Astralwerks will release a U.S. exclusive b-sides/rarities compilation from
Stockholm’s The Concretes entitled “Layourbattleaxedown”. The title comes from the song "The Warrior" which is the fourth track on the album.

All of the songs on this special release have existed as b-sides from the numerous singles released in the U.K., with the exception of three previously unreleased tracks. Songs like "Forces", "Under Your Leaves", "Lady December", "The Warrior" and "Seems Fine Shuffle" all made their way into the recent U.S. live shows and radio performances on KCRW and Seattle’s own KEXP.

The band have also just created a brand new video for "Say Something New" that will be added onto the final album making this an enhanced disc as well. "Say Something New" is the first song on the debut self titled album and the song currently heard in the ubiquitous Target ads.

 

 

 


 

 


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